About

With 20 years of experience in production and talent representation, Lucinda Agar and Riccardo Magno have set up a full production service company for print, film and digital content for worldwide clients.

Who and What

Magma is newly founded in a different way for us. We produce. We service. We commission. We communicate. With a flexible approach we keep pace with the modern creative industry—working from experimental to traditional, complex to simple. We have supported agencies, brands, creatives, and businesses across disciplines of stills, motion, documentaries, ADV, campaigns, books and comunication. And we intend to continue to do so with Magma.

Why

We want to execute meaningful ideas made joyfully. Where the process and details are as integral as the results. Today there are more channels, platforms, and touchpoints than ever before in our creative industry, requiring new tools, services, and media. It is  inspiring and vital for us to learn and to elevate our offerings and knowledge for our clients.

How

From our enduring responsibility to the planet, sustainable office hardware, carbon footprint offset annually, to new health and safety protocols, how we work has become as important as the work itself. We are proud to partner with LifeGate as part of our global sustainability program. Please email us for a more detailed look at our efforts to create change.

Some clients

Bulgari
Chanel
Brioni
Vogue
Vogue UK
Vogue China
Elle
Muse
A Magazine Curated By
Sunday Times Style
Tatler
Nowness
Harpers Bazaar
L’Oreal
Honda
Peugeot
Aston Martin
Nike
Telecom
Poste Italiane